2023 Toyota Prius Prime Is More Expensive But Has More Range


  • Toyota has introduced pricing for the 2023 Prius Prime, which begins $3580 greater than the outgoing Prime at $33,445.
  • The highest XSE Premium trim now begins above $40,000, representing a $4620 enhance over the 2022 Restricted model.
  • Toyota can also be estimating a 44-mile vary for the bottom SE, versus the previous model’s 25-mile vary.

The debut of the fifth-generation Toyota Prius in November introduced flashy new bodywork, with the plug-in Prime model packing a beefier 220-hp powertrain. This week Toyota revealed pricing for the 2023 Prius Prime, with the improved efficiency and sharp styling coming at a big worth enhance.

The added energy—which shaves the dash to 60 mph from a 10-second trudge right down to a claimed 6.6 seconds—sees the Prime rebranded because the sportier model, swapping the LE, XLE, and Restricted nameplates for SE, XSE, and XSE Premium trims. The bottom SE now begins at $33,445, a $3580 bump over the outgoing base Prius Prime. Stepping as much as XSE brings a $36,695 price ticket, a whopping $5050 greater than the earlier XLE trim. The highest of the lineup sees the Prius Prime crest $40,000, a $4620 hike over the 2022 Restricted.

Together with pricing, Toyota revealed estimates for the 2023 Prius Prime’s all-electric vary. Though Toyota’s authentic estimate was 38 miles, Toyota now says the Prime’s new battery pack—practically double the scale of the outgoing model’s unit—will internet a 44 mile vary for the SE model. Even the marginally decrease 39-mile vary Toyota claims for the highest two trims is a powerful enhance over the 2022 Prius Prime’s 25-mile determine. The XSE and XSE Premium grades sacrifice these 5 miles of vary for 19-inch wheels, whereas the SE comes commonplace with 17-inch wheels. The primary examples of the Prius Prime are supposed to achieve sellers in Could.

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Caleb Miller started running a blog about vehicles at 13 years previous, and he realized his dream of writing for a automobile journal after graduating from Carnegie Mellon College and becoming a member of the Automobile and Driver group. He loves quirky and obscure autos, aiming to at some point personal one thing weird like a Nissan S-Cargo, and is an avid motorsports fan.


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