94,687 – that’s what number of vehicles BMW M bought between January and June this 12 months. It represents a wholesome enhance of 16.6% in comparison with the primary half of 2022. Sadly, the German premium model doesn’t present a gross sales breakdown per model, however we do know from Frank van Meel the i4 M50 as soon as once more gained the recognition contest after being the best-selling automotive from BMW M in 2022. In an interview with Bimmer As we speak, the M CEO stated the M Efficiency model of the electrical 4 Sequence Gran Coupe was the best-selling product within the first six months of this 12 months.
Sure, BMW M GmbH bundles gross sales of full-fat M fashions with these of M Lite vehicles. Really, it’s been doing that for fairly a while. Individually, the mayor of M City advised BMWBLOG that roughly two-thirds of the M division’s gross sales are represented by M Efficiency vehicles, with the remaining third being the real-deal M fashions.
With the launch of the i7 M70, i5 M60, and the lately unveiled X1 M35i, the second half of the 12 months ought to be fairly robust for BMW M. We’re additionally anticipating to see the next-generation X2 M35i and M135i in 2024 when the hotly anticipated M5 might be joined by the already confirmed M5 Touring. Add into the combination particular editions similar to an M4 CS and others, and 2024 ought to be one other nice 12 months for the “world’s strongest letter.”
As to after we’ll see the primary totally fledged electrical M automotive, Frank van Meel hinted it’ll arrive within the second half of the last decade on the Neue Klasse platform. In the meantime, the M division is testing a quad-motor prototype with properly over 1,000 horsepower. Why hasn’t BMW launched a real M automotive with an electrical setup but? In keeping with the M boss, it’s as a result of going quick a number of occasions isn’t sufficient to earn the badge. In different phrases, a fully-fledged M EV should ship the promised efficiency constantly, identical to an M ICE model.
Supply: Bimmer As we speak