CarExpert launches new homepage | CarExpert


At this time, we’re launching an upgraded CarExpert homepage, and we will’t wait to roll out updates throughout the information, opinions, comparisons and different sections of the location.

Since we launched our web site in April 2020, we have now centered our efforts on bringing a clear, crisp and gratifying digital automotive expertise to our readers.

Our focus was to construct the biggest new car-only web site within the nation and we’re very a lot on our approach there.

With over 2.8 million Australian guests in July 2022 (supply: SimilarWeb), our web site has grown from nothing to the biggest new automotive website (that doesn’t have used automotive classifieds) within the nation.

It continues to develop month on month, because of in-market new automotive consumers researching and discovering us on Google and the frequent guests who assist distribute our content material and partake locally that we have now constructed as soon as once more.

Now we have grown our natural viewers considerably and now present content material to all of Seven’s digital media property, with a $10m+ promoting finances marketing campaign set to launch on TV in late September.

With our redesign, we have now taken under consideration the common automotive purchaser because the default viewers for the brand new homepage, whereas additionally creating a greater expertise for our professional readers and lovers. In essence, we would like our web site to be just right for you no matter what sort of reader you might be.

The brand new homepage brings our new automotive analysis instruments and our offered value report back to the forefront of a customer’s journey once they come to CarExpert.

It’s going to additionally – maybe most significantly to these of you studying this – let you swap the location to ‘Knowledgeable Mode’ with a button positioned proper on the high of the homepage (and in addition within the information and profile part).

This places information again up high in a cleaner and extra daring format, and higher serves those who learn the location each day to get the very best information protection of the Australian automotive business.

We’re conscious of some minor bugs on this preliminary launch model of the web site and are actively seeking to roll out fixes within the subsequent few days.

However, we’re additionally searching for suggestions, bug reviews and different feedback concerning the replace.

Gentle and darkish mode can nonetheless be activated by way of the profile button and we encourage common guests to signal into the web site (it’s free) to ensure their preferences are all the time saved.

The change to the homepage might be adopted by a sitewide design replace throughout our information, opinions, comparisons, showrooms, greatest vehicles and different sections of the location as we glance to raised combine our new merchandise and companions.

From all of us at CarExpert, thanks on your continued assist and for serving to us develop.


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