By Jeremiah Clarkson, August 5, 2022
Seven years! Seven bl..dy years and TVR has nothing to indicate for his or her efforts aside from a present automobile and loads of platitudes. For my part, the TVR shite present, (I’m not in a position to make use of ‘actual’ foul language, curse the search engine algorithms!) is a fucking shame. OOOPS! Seven f..king years and all TVR has to indicate for this very British resurrection is a properly organised shite present. See, I used the time period “shite” and never s#it as a result of the powers that be at DCBHQ have made it clear to me that DCB ought to be identified for its fucking professionalism. And speaking of professionalism, why is TVR given a free go by some within the automotive press? What’s it with softball interviews and the gaslighting?
Autocar, for instance, has given TVR a perch on which to spout platitudes. Autocar, they’ve the perfect journalists, the perfect editors, the perfect writers. The extent of grammar in Autocar makes DCBHQ seem like the every day beginner hour. The reality is, TVR has did not ship, so why does Autocar give oxygen to the shite present… ooops, did it once more. In a single such article Autocar reveals TVR has a buyer base within the a whole bunch. Is that 101 or 300, or 800?
By their very own proof, a whole bunch of buyer deposits don’t make a summer time. What number of of these prospects will convert to patrons? After a number of years of TVR platitudes, I can guesstimate the client conversion charge will likely be… zero. If I can ask these easy questions, and I’m epically silly, why can Autocar not ask the identical query or not less than be extra probing?
It’s a shite present I tells yeh, a shite present!
In keeping with the silver-tongued TVR Chairman, Les Edgar, TVR will go absolutely electrical. Extra platitudes? I believe so, TVR doesn’t also have a manufacturing facility, they’ve loads of good idea pictures however it’s all a bit Yellow brick street. As a comparability, the proposed TVR manufacturing website in Wales is twice as huge as Aston Martin’s facility in Gaydon Warwickshire.
Why do you want such an enormous facility to make ‘a whole bunch’ of autos a yr?
It’s a shite present I tells yeh!
Autocar additionally discloses that TVR will imminently announce a companion for the event of an EV platform. How lengthy is imminent in TVR world? a number of years?
It’s a shite present I tells yeh.
If you happen to nonetheless imagine in TVR gravy practice I pity you not as a result of in the future you’ll get up in a chilly sweat after struggling a nightmare imaginative and prescient of TVR blaming the pandemic and politics for forcing it to shut down. Solely then will you understand it wasn’t a nightmare in any respect.
The TVR debacle is why I imagine motoring journalism is useless.